Accountable
We understand that together, we make big decisions that impact your business. This doesn’t stop at simply supplying the product. We make ourselves accountable as an end-to-end supplier all the way through to your end consumer and after-sales decisions.
If we think there is an issue with the market-fit of a product, we will tell you. If we think there are production points that could have been executed better, we will tell you. If you think a product’s relative success or failure could have been increased or avoided, we will be there.
Discrete
Our industry, like most, is damaged by plagiarism and IP theft. We are discrete about the way that we conduct our business. All of our designs are scrutinised and given an IP '“green light” to protect both you and us.
We will never talk about your business and your success outside of our inner circle. We want you to feel that you can be open with us, as the more we understand, the more impact we will have on your business.
Ethical
Being ethical is not only about monitoring and limiting our negative impacts on the environment - in fact that is the baseline of what we think everyone should do. For us, being ethical is about showing integrity in light of the decisions that we have made and in its most refined sense - always keeping our word.
We've seen how macro economics and geo-politics can strain supply chains and relationships and it is here where we have to work even harder to keep true to why we created business together and what we aimed to achieve by doing it.